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Top 5 health risks of social media

We keep hearing how social media is good for business, but have you ever considered the negative effects it could have – especially on your health? Read on to find out more in this interesting guest blog post … It’s hard to deny the growing presence of social media in our lives and brands have …

Social media is a force for good

While many people “get” what social media is all about, it’s still seen by others as a waste of time at best and a harmful tool at worst. And yes, there have been instances where social media has caused problems – for example, the London riots of 2011 were fuelled in part by encouragement on …

3 essential online tools for small business

We all have our own favourite online business tools – websites and applications that help us run our business just that bit more efficiently. Today I wanted to share three of my favourite  tools with you. You may already use Dropbox, Buffer App and Twitterfeed, but if you don’t, they’re well worth investigating – I …

A quick social media tip for business owners

I’m often asked what people should tweet about, and I recommend they view social media as a form of online networking and use it in the same way they use networking – to make connections, build relationships, raise profiles and have some fun. So talk on Twitter in the same way you’d talk at a networking …

Small Business Sunday (#SBS on Twitter)

Somehow I’ve missed the #sbs phenomenon that has had small business owners reaching for their phones and tweeting frantically on a Sunday evening. Fortunately, my friend and fellow business owner Neil Jackman of online underwear retailer Whites and Smalls has been following events more closely – and he was lucky enough to be one of the #sbs …

Proof that social media is not just for kids!

I came across this interesting infographic today that splits UK social media users by age groups. I’ve known for a long time that it’s not just something that teenagers enjoy – but this really demonstrates how much social media has touched every age group. It’s also proof that if you’re in business your target customers …

Why local business is failing at Facebook

I read an interesting article today on why businesses are failing on Facebook. Basically it seems that while most businesses know that they should be on Facebook, they don’t really understand why – or how. The research, by social media company Recommend.ly, studied 1.7 million Facebook pages and found that 82% have fewer than five …

Google+ Hangouts

I took part in my first ever Google+ Hangout today and it was a really interesting experience. I have to admit I haven’t entirely got my head round Google+ yet – I use Facebook and Twitter a lot but just haven’t had the time to explore  Google+ properly. However, the Hangout is a feature that neither Facebook …

Internet marketing predictions for 2012

I’ve recently discovered SlideShare, which is a site where people can share PowerPoint presentations and business videos. There is some really interesting material on there, and I’ve even uploaded my own contribution, the presentation I used for my recent blogging webinar. One of the most fascinating presentations I’ve found is on Social Media and Content …

Is Social Media Management Your Cup of Tea?

Sometimes a business idea comes along that you’ve not thought of offering before, but it just feels right. One of my clients is an author and journalist and I built a website for her earlier in the year. I also explained how effective blogging and linking with Twitter and Facebook would be to help drive …