By Alison, on January 10th, 2012%
It’s not often that proofreading – or lack of – becomes a front page news story, but that’s exactly what happened last week, thanks to a slip of the keyboard by Labour leader Ed Miliband. It seems everyone is on Twitter these days, even shadow PMs, and in a tweet about the death of . . . → Read More: Proofreading in the news
By Alison, on August 23rd, 2011%
There was an interesting report on the BBC website a few weeks ago that backed up what I’ve been saying for ages – typos and spelling errors really can cost you money, and using a proofreader can increase your sales.
Online entrepreneur Charles Duncombe wanted see if spelling errors had any effect on website . . . → Read More: How using a proofreader can increase your sales
By Alison, on October 5th, 2010%
I know I probably bang on about the importance of proofreading a little too much but it really should be a vital part of the process whenever you create marketing materials – and not just an afterthought. Time and time again I find evidence that proofreading after the event can be an expensive exercise!
. . . → Read More: Make proofreading part of the process, not an afterthought!
By Alison, on September 10th, 2010%
While you can learn to proofread, the vast majority of professional proofreaders would probably agree with me that the ability to spot typos and errors is actually a gift, something you’re born with, rather than a learned skill. In fact, it’s probably more like a curse – because when you are a natural proofreader you can’t just switch off the eagle eyes! . . . → Read More: A good proofreader is never off duty!
By Alison, on July 29th, 2010%
As a professional proofreader, most of the errors I pick up are fairly unexciting, but there have been a few high profile ones recently that bring home just how important proofreading really is. I hope the following will bring a smile to your face – and also make you double check your work from now on (or, better still, send it to me!) . . . → Read More: 3 examples of why proofreading is so important
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