I got into a bit of a fix the other week. I was made a great offer for a training course I really wanted to do but I needed to pay for it quickly. And as every small business owner knows, cashflow can be a problem. I had cheques to pay in and client invoices …
Morgen Bailey runs an incredible writing website for authors, where she has a variety of author support groups for every genre of writing as well as a number of marketing opportunities for authors. If you’ve written a book or are thinking about writing one, I can highly recommend the site! Anyway, at the weekend she …
Time for a guest blog post, and this one, by Allan Smith of Virtuoso, looks at affiliate marketing and how you can use it to grow your business. I have had some limited success on the other end of affiliate marketing – selling other people’s products for a commission – and this post definitely got …
I’ve heard a lot of people talk about “book trailers” recently and I have to admit I was a bit confused. I know what film trailers are all about but why on earth would you create one for a book? But then again, I thought, why not? When you think about it, a film trailer …
Several months ago I decided to write a book. Actually, several years ago I decided to write a book – but life was busy and the time was never quite right. But last October everything seemed to slip into place and I disappeared to Brighton for three days to start writing what would eventually become …
I recently finished writing my first book (The Boy from Hell: Life with an ADHD Child, if you’re interested!) and though I am paying another proofreader to check it over for me, I went through various editing and proofing stages first. Perhaps the most interesting though has been proofreading on a Kindle. Once I had …
Over the last month or so I’ve been honoured to attend three very different book launches for clients of mine. Each was very lovely in its own way – and now I am planning my own one too! The first was a very glitzy affair for Ellen Watts and her first book Cosmic Ordering Made …
While many people “get” what social media is all about, it’s still seen by others as a waste of time at best and a harmful tool at worst. And yes, there have been instances where social media has caused problems – for example, the London riots of 2011 were fuelled in part by encouragement on …
Here’s a great guest blog post from Julian Wellings on how to improve your SEO using YouTube to promote your business or organisations. Creating a YouTube channel for your business is a great way of expanding your “e-footprint” and boosting your SEO (search engine optimisation). Here are some tips on how to improve your SEO …
Earlier this month was a sad day for me – the last of the regular Mastermind meetings that I attend. A couple of years ago five networking acquaintances decided to get together once a monthly for a “”Mastermind” type meeting. I was one of the five; the others were an administrator, an accountant, a marketing …
